US Bus Shelters For Kawasaki

[Mulboyne]

[Mulboyne]

These have just turned up on Nagoya streets. The city has chosen French company Decaux over America's Clear Channel in this case.

[Mulboyne]

WSJ: JCDecaux Secures Contracts For 2 Japanese Cities

French outdoor advertising company JCDecaux Tuesday said it had secured contracts in two different Japanese cities. Financial details weren't disclosed.

MAIN FACTS:

- MCDecaux, a joint venture between JCDecaux and Mitsubishi Corporation in which JCDecaux owns a 60% interest, has got a contract to provide street furniture for the city of Kyoto for a period of 20 years.

- This new advertising street furniture contract covers the installation, maintenance and marketing of 400 advertising bus shelters in Kyoto.

- JCDecaux also secured a contract to provide a self-service bicycle hire scheme to the city of Toyama for a period of 20 years.

- Toyama becomes the first Japanese city to adopt this new type of individual public transport.

- The project is subsidized by the city and by the Japanese Ministry of the Environment.

[FG Lurker]

Hmm, I remember meeting with JCDecaux when they first started to try to break into the Japanese market. Must have been nearly 10 years ago and I don't remember a whole lot about it now, but it's good to see them having some success!