Hawaii Reporter - March 11, 2005
An American Entreprenuer [sic] in Asia....is a formidable guidebook for those who want to try their luck in a difficult field of entrepreneurship and marketing abroad....understand, respect, and even love the culture of the country where one wishes to do business. Ideally it's better to speak their language, but is not mandatory. Disregarding traits of national business and individual behavior, interpersonal relations and social values will bring nothing but imminent failure. ....
.... The book is unfortunately not finished yet, but you can obtain its first 12 chapters on the Web site
