
Kyodo via JapanToday: Shiseido eyes Guinness world record for number of TV commercials
Cosmetics maker Shiseido Co said Thursday it will try to set a Guinness world record Friday for the biggest number of television commercials cast in one day for a single product. Shiseido has produced 54 commercials employing 52 comedians for a new hair care product from the Uno brand for men, in a bid to break the present Guinness world record of 24 commercials.