
Jet Set to Japan; Benihana Invites Entries to Win Tickets for 2005 ''GoTokyo'' Tour
SAN FRANCISCO--(BUSINESS WIRE)--June 28, 2005--Benihana (Nasdaq:BNHN), which has five restaurants in the Bay Area, is taking its show on the road with a first-rate cultural tour of Tokyo....
the contest allow Benihana to introduce Japanese culture, which founder Rocky Aoki first helped bring to American diners over 40 years ago, on a more profound level, according to Kevin Aoki, Benihana vice president of marketing.
... Aoki said. "Not only is Tokyo where my father Rocky got the inspiration to open Benihana in 1964, but it's also a cosmopolitan tourist destination."
Benihana will give away a trip for two to the customer who submits their most amazing Benihana experience. "We want everyone to get involved, so we're inviting our customers to share their favorite Benihana experience," Aoki added. "We'll pick our favorite and award two spots to the winner."
....To enter to win a pair of tickets for the 2005 Benihana "GoTokyo" Tour, readers can send an entry describing in 150 words or less their best Benihana experience along with their name, age, phone number and home address to "My Best Benihana Experience," P.O. Box 191089-281, Dallas, TX 75219 by August 1, or visit http://www.gotokyo.jp. Entrants must be at least 21 years of age.
So what is the yakaza connection? Rocky Aoki, was Sasakawa's former business partner, nudge, nudge, wink, wink.
See also:
Japanofreak Marketing
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