
The Michelin guide announced yesterday it would publish for the first time in Japan, generating an outburst of culinary chauvinism from the country's chefs, bristling at the prospect of being told how to prepare sushi by French gourmets. The Michelin Guide Tokyo will be the first edition published outside Europe and the US, and the organisation has already dispatched a team of undercover Japanese and European inspectors to assess the top restaurants in the Japanese capital..."The French do not understand anything about sushi and are so far behind in handling fresh fish. So how can they judge us?" asked Yoshikazu Ono, head chef at Sukiyabashi Jiro..."If they want to appreciate Japanese cuisine, they must first study Japan's history and culture. Then they can write their guide"...more...
See also FG Thread: J-Gov't to certify real Japanese food
The guide is actually late. According to this Ministry of Foreign Affairs PR site, the Japan National Tourist Organization reached an agreement with Michelin back in 2005 for a Japan edition and it was supposed to be out now as part of the Yokoso Japan! campaign. If it follows the original plan outlined then, it will be more guidebook than restaurant ranking.