New Docomo Logo Unveiled

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New Docomo Logo Unveiled

Postby Mulboyne » Sun Apr 20, 2008 8:13 am

Image

NTT Docomo says the logo will go into regular use from July 1st. It is being introduced as part of a broader overhaul of strategy which the company hopes will help it regain momentum in the mobile market. If you want to read the new mission statement, it is here (Japanese).
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Postby GomiGirl » Tue Apr 22, 2008 6:32 pm

deadly dull and boring isn't it? Betcha they paid a branding company a fortune for this uninspired piece of trash.
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Postby Catoneinutica » Tue Apr 22, 2008 10:39 pm

GomiGirl wrote:deadly dull and boring isn't it? Betcha they paid a branding company a fortune for this uninspired piece of trash.


It's pretty awful all right. Wonder what the ad agency's (I presume Dentsu) rationale was?
"If there's a river, we'll dam it, and if there's a tree, we'll ram it - 'cause we Japanese are talkin' progress!"
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Postby ttjereth » Tue Apr 22, 2008 11:23 pm

Catoneinutica wrote:It's pretty awful all right. Wonder what the ad agency's (I presume Dentsu) rationale was?


The rationale was probably something like "hey, we can turn in a half assed, uninspired piece of work and still be paid loads of money!"

:D

Ready made FG reply message below, copy, paste and fill in the blanks or select the appropriate items:
[color=DarkRed][size=84][size=75]But in [/SIZE][/color][/SIZE](SOME OTHER FUCKING PLACE WE AREN'T TALKING ABOUT) the (NOUN) is also (ADJECTIVE), so you are being ([font=Times New Roman][size=84][color=DarkRed][size=75]RACIST/ANTI-JAPANESE/NAZI/BLAH BLAH BLAH) just because (BLAH BLAH BLAH) is (OPTIONAL PREPOSITION) (JAPAN/JAPANESE)"[/SIZE]
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Postby IkemenTommy » Tue Apr 22, 2008 11:25 pm

So what happened to the Version2.0 campaign?
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Postby succubusqueen » Wed Apr 23, 2008 3:43 am

if this is the "nice logo"...i cannot imagine the uglier ones!...:rolleyes:
(write something smart here):cool:
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Postby Charles » Wed Apr 23, 2008 5:22 am

succubusqueen wrote:if this is the "nice logo"...i cannot imagine the uglier ones!...:rolleyes:

You don't have to imagine, it could have been something like this.. (marginally safe for work).
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Postby Not Invented Here » Wed Apr 23, 2008 7:30 am

Charles wrote:You don't have to imagine, it could have been something like this.. (marginally safe for work).


What you may not have realized yet is that it still can be something like that.

Image

[align=left]Maybe it's just me, but I feel this logo really does symbolize a company that takes great care with customer service. Might have to turn your head and discard any maturity before you see it though.

[/align]
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