American billed in public ad as model Japanese
The American in a kimono bows deeply with a polite smile, daintily arranges flowers and kneels to put her traditional Japanese slippers in their proper place. The message of this TV public announcement starring Jeanie Fuji, innkeeper at a hot-springs resort, is clear: Japanese have grown so out-of-touch with their own culture that they need a bit of help from an American who's doing it better. "It's calling on Japanese to re-examine our identity," Eiji Ga of the Japan Ad Council, which created the commercial, said Monday. "Here's an American who is more Japanese than a Japanese."
